Grow the Business.

Keep the Balance.

Strike the right balance between vision and execution—aligning growth goals with the people, roles, systems, and structure needed to support them. Whether you're navigating rapid expansion or untangling operational complexity, we bring clarity, alignment, and calm to the chaos of growth.

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The Equilibrium Approach

Begin with Balance

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Clarify the destination - and the gaps.

We help companies define what success looks like and assess the business as it stands today. Through structured goal-setting and gap analysis, we lay the foundation for focused, effective growth.

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Build the Right Team

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Pull the right levers, at the right time.

From brand and marketing to technology and real estate, we help you identify and prioritize the tailored initiatives that actually drive growth —and guide execution to make it real.

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Accelerate with Intent

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Align people to purpose.

Whether it’s redefining roles, evaluating leadership, or coaching emerging talent, we help you have the right people in the right seats—and that your organization can support where you’re headed.

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Meet Scott Arsenault

With over 15 years of executive experience across both corporate and franchise retail, Scott brings a rare blend of strategic insight and practical know-how. Known as a jack of all trades with a deep network and a sharp eye for what’s missing, he helps growth-minded CEOs cut through complexity, align their teams, and unlock what’s next.

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Testimonials

  • "Partnering with Scott Arsenault as his executive coach has been nothing short of inspiring. His mindset shift over the course of our work together has been remarkable—driven by an unwavering commitment to growth, both personally and professionally. Scott leads with authenticity, deeply caring for the people around him while maintaining an incredible competitive edge and relentless drive to win. His growth mindset is evident in everything he does, from continuously refining his leadership approach to the transformative improvements he made in his own health and vitality. He understands that to truly serve those in his care, he must first show up as HIS best self—and he has done exactly that. Scott’s ability to balance strategic execution with genuine connection makes him an exceptional leader, and it has been an honour to witness his impact firsthand."

    Ruth Catney - CEO , Fifth Element

  • "Before investing in Ren's Pets, we conducted thorough due diligence, and one immediate takeaway that remained core to our investment thesis was the company's uniquely customer-centric, meticulous merchandising approach, and engaging store experience; the Ren’s differentiation was palpable. What I did not initially appreciate was that all I had witnessed was intentionally crafted and driven by the passion, vision, and experience of its leadership, rooted in Scott Arsenault. Scott is one of those unique executives that prove enjoying what one does vocationally and winning are not mutually exclusive. He has an innate ability to immediately relate and genuinely care about people, whether they be employees or customers. Balancing leadership, strategy, discipline, and culture with a keen eye on the financial levers that make a business great are a unique set of qualities and Scott truly possesses them all. His leadership of Ren’s Pets during our involvement was impressive, whether it be professionalizing his organization by expanding his team, opening and scaling new stores, introducing new product categories, and executing during one of the most challenging retail environments in history – COVID. When it was time for us to exit our investment, there was no doubt that any new owner was going to gravitate toward this leader for the company’s next chapter. I am one of the lucky ones that was able to reap the benefits of Scott’s hard work, passion, and execution but most importantly I developed a life-long friend in the end."

    Pete Cornetta - Senior Managing Director, Porchlight Equity

  • "I’ve had the pleasure of working with Scott for close to 15 years during his time at Ren’s Pet. During that time, I saw Scott take Ren’s from a small two-store chain to 50+ locations across Eastern Canada. Scott is a visionary leader and an exceptional communicator. He has an authentic passion for his work and a remarkable ability to inspire those around him. As a vendor partner, Scott often reached out to discuss new ideas and strategies, as well as to share the successes our brand was having at Ren’s. He made me feel like part of the process. Scott elevated the shopping experience at Ren’s, creating fiercely loyal consumers. Through this, he became an agent of change for the industry, forcing competitors to take note. I have sincerely enjoyed my time working with Scott. He has been a trusted business partner as well as a great sounding board for me. "

    Trevor Snelling - Director of North American Sales, Petcurean

  • "Scott is one of the most passionate and talented Retail Executives that I’ve ever had the honour of working with. Scott motivates you to be the best you can be. Both professionally and personally. The Ren’s Team accomplished so much under Scott’s leadership. Incredible enthusiasm and drive. I’m excited to see what Scott does next. Scott is a true Retail star who is in the heart of his prime. Big things ahead!"

    Greg Rabin - Vice President, The Behar Group

  • "I first met Scott back when Ren’s had only a few locations, and I represented a vendor partner to them. Right away, I could see that Scott was a force of nature. His energy and passion were unparalleled, and he quickly became one of my favourite people to partner with. Scott is a visionary, a bold leader that has an innate ability to inspire the people around him and rally them toward a common goal. I think what I enjoyed most about working with him was his creativity and innovative thinking. It was thrilling to brainstorm and test new ways of growing our collective businesses together. He had a profound understanding for how to deliver an elite experience for his customers and partners. Above all, I think Scott’s superpower is his ability to elevate everyone around him. He is genuine in his desire to help those around him grow, an invaluable characteristic for someone who played a pivotal role in building REN’s into the retail force it is today. And I am personally a better person and professional for having known him."

    Robert Viliani - Vice President Sales, Nutram Pet

  • "Scott taught me so much about having a growth mindset as a senior leader. He always approached with curiosity, even if it was a new or difficult situation or decision involving people, he would listen, consider, ask questions and then come to a mutual agreement together. Scott has a keen business sense, and is so passionate about his customers and suppliers. His ability to build strong and meaningful relationships I could see was very important to him, and a big part of his success. While he was focused on results and aligning the team on how to produce those results, he still keeps the people and the team front and center. Scott was also an amazing accountability coach, and keeps the whole person in mind. For me, we would discuss books, share learnings with each other, our different ways of working, and even around what we were doing for fitness. My favorite part of working with Scott is the care he offered to me and those around him. Always sending kind and funny messages, remembering personal moments and those important in your life, and cheering you on from the sidelines."

    Shari Martin - HR Leader